Why Greystanes businesses choose Core Creations
One accountable Sydney team
No offshore outsourcing — the team that scopes your Meta Ads campaign is the team that runs it.
Local Greystanes knowledge
We work with Greystanes-area businesses and understand how nearby customers search and buy.
Judged on results
A 45% average lift in conversions and 95% client retention — outcomes, not activity.
For the shopfronts and service providers around the Greystanes shops, and the tradies working out of the local estates, a finished job or a tidy storefront is often the best sales pitch a business has — and Meta Ads is built to put exactly that kind of visual proof in front of the right people. Facebook and Instagram let a Greystanes business show before-and-after photos, real customer results or a clear offer directly to people scrolling nearby, well before they'd think to search. Core Creations manages Meta Ads campaigns end to end — audience research, creative, copy, conversion tracking and ongoing optimisation — so a Greystanes business isn't left guessing which image or offer is actually working. We're a Sydney-wide team based in Chatswood, and while that's genuinely a drive from Greystanes, we bring the same rigour to campaigns here as we do anywhere else in Sydney.
Meta Ads for Greystanes Shopfronts and Service Businesses
If your business has something to show — a completed job, a product, a shopfront, a menu — Meta Ads puts it directly in front of the people most likely to buy, based on their location, interests and behaviour, rather than waiting for them to search. For light-industrial and trade operators around Greystanes, before-and-after photos and real work in progress tend to perform especially well, because they build trust before a customer ever picks up the phone. That's especially true for trade and light-industrial work, where the biggest barrier to booking a new customer is usually trust rather than price — anyone can claim to do quality work, but a real photo of a finished job near the local estates or a short video of the process demonstrates it in a way words alone can't. We help identify and build out that kind of creative even for businesses that feel like they don't have marketing material to work with, because most of it already exists on someone's phone. This is particularly true for a suburb like Greystanes, where a lot of buying decisions happen after someone has already had at least one positive impression of a business, whether that's a job done for a neighbour or a post they scrolled past a few weeks earlier.
How It Works
We start with audience and competitor research, then build creative and copy suited to Facebook and Instagram's visual format. Every campaign is set up with proper conversion tracking from the outset, so we can see which specific ads and audiences are actually generating enquiries, not just likes or comments. From there we manage the account continuously, testing new creative and shifting budget toward what's proven to work. For a Greystanes business, we'll typically test a small handful of creative approaches early — before-and-after shots, a short customer testimonial, a straightforward offer — to see which resonates before committing serious budget to any one direction. That early testing period is one of the most valuable parts of the process, because it tells us what your specific audience actually responds to, rather than relying on assumptions about what should work for your industry. We also keep a close eye on frequency, since showing the same ad too often to the same small local audience can cause performance to drop off, which matters more in a suburb with a naturally smaller audience pool than a dense retail precinct.
A Sydney-Wide Team Serving Western Sydney
We won't pretend Greystanes is around the corner from our Chatswood studio — it's a genuine drive across Sydney. What that means practically is that we manage Meta Ads campaigns for businesses across the whole city, and we research each local market properly, including the Cumberland area around Greystanes, rather than running the same generic campaign everywhere. We treat every suburb we work in as its own market rather than a variation on Chatswood or the North Shore, because the businesses, the customers and the competitive landscape genuinely differ. For Greystanes specifically, that means understanding the mix of residential and light-industrial businesses that make up the local economy, and building campaigns around that reality rather than a generic template built for a retail-heavy suburb. That local research extends to understanding which suburbs your specific audience is likely to be spread across, since a Greystanes trade business's customers are rarely confined to the suburb boundary alone.
Timeline and Investment
Our management fee is 15% of your ad spend, with a $750 per month minimum. As a general guide, small-to-mid businesses tend to see meaningful results with an ad spend starting around $1,500 to $3,000 a month, though we'll recommend a figure that suits your specific goals. Most campaigns need a few weeks of live data before optimisation really kicks in, with performance typically improving steadily from there. We'll also flag realistic expectations upfront — a first-time Meta Ads campaign for a Greystanes business rarely performs at its best in week one, simply because the platform needs real data to learn who's actually responding, so early weeks should be judged on trend rather than a single day's numbers. We'll also make sure you understand the difference between reach, engagement and genuine conversions in your reporting, since a campaign can look successful on vanity metrics like likes and shares while still underperforming on the number that actually matters: real enquiries.
What does Meta Ads management cost?
15% of your ad spend, with a $750 per month minimum, covering audience research, creative, copywriting, conversion tracking and ongoing management. Your ad spend is paid to Meta separately, on top of our fee.
What should we budget for ad spend?
As a general starting guide, small-to-mid businesses typically see meaningful results from an ad spend in the region of $1,500–$3,000 a month, though the right number depends on your industry and goals.
We're a tradie, not a retail shop — does Meta Ads still make sense?
Yes. Before-and-after job photos, work in progress and customer results tend to perform strongly for trade and light-industrial businesses, because they demonstrate quality visually in a way search ads can't.
How is this different from boosting a post ourselves?
Boosting a post is a blunt instrument with minimal targeting or tracking. We build proper campaigns with researched audiences, tested creative, conversion tracking and ongoing optimisation, so spend is directed toward people genuinely likely to convert.
Do you cover both Facebook and Instagram?
Yes, campaigns are managed across both platforms through Meta's ad system, with creative and targeting adjusted for how each platform is actually used.
How long before we see results?
Most campaigns need a few weeks of live data before we can properly optimise, with performance typically improving steadily as we test creative and refine targeting from there.
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