Most Google Ads accounts leak money. Broad keywords, no negative lists, and "set and forget" campaigns quietly burn budget on clicks that never convert. If you're paying for traffic and not seeing enquiries, the platform isn't the problem — the management is.
Core Creations is a Sydney agency that builds and runs Google Ads campaigns end to end: keyword and audience research, ad copy, landing page alignment, conversion tracking, and ongoing optimisation. One accountable in-house team owns your account — no offshore hand-offs, no black box. You always know what's being spent and what it's returning.
What Google Ads management actually involves
Good PPC is not just switching campaigns on. It's continuous work: matching the right keywords to real buyer intent, writing ads that earn the click, sending that click to a page built to convert, and cutting the spend that doesn't pay back.
- Account structure, keyword and audience research
- Ad copy and extensions written to match search intent
- Conversion tracking set up properly so results are measurable
- Negative keyword lists to stop wasted spend
- Landing page alignment (we build the page too if you need it)
- Ongoing bid, budget and testing management
What Core Creations delivers
You get an account run by people you can actually talk to, a clear view of what your budget is doing, and a page it points to that's built to convert — not a generic homepage. Because we also build websites and run SEO, your paid search sits inside a strategy, not off on its own.
Here's what we won't do: we won't lock you into a long contract to keep you, and we won't hide the account behind our own agency login so you can't take it with you. Our management fee is a straightforward 15% of ad spend, with a $750 minimum per month — simple and easy to budget for.
How we work
We start by understanding your goals, margins and what a lead or sale is actually worth to you. Then we audit or build the account, get conversion tracking right, and launch with a structure we can measure and improve. From there it's regular optimisation and plain-English reporting — you see what's working, what we changed, and why.
You keep ownership of your Google Ads account and data throughout. If we ever part ways, it stays with you.
Who this is for
Google Ads works best when you can profitably pay for a click — service businesses, trades, professional services, e-commerce and lead-generation businesses across Sydney and Australia. If you have a clear offer and know roughly what a customer is worth, we can build a campaign around it.
If paid search genuinely isn't the right channel for you, we'll tell you. It's cheaper for everyone than running ads that were never going to work.
Not sure what you need?
Build your quote in under a minute, or leave your number and we'll call you.
How much does Google Ads management cost?
There are two costs: your ad budget (paid straight to Google) and our management fee for running the account. Our fee is 15% of ad spend, with a $750 minimum per month, so it's easy to budget for from day one.
Is there a lock-in contract?
No long-term lock-in. We'd rather keep your account because the results are good than because a contract says you have to stay — full terms are set out in your proposal.
How long before I see results?
Google Ads can drive traffic from day one, but the first few weeks are about gathering data and cutting what doesn't convert. Realistically you want to give a new campaign a month or two of optimisation before judging performance.
Who owns the Google Ads account?
You do. We set it up under your ownership so your account, history and data stay with you — even if you stop working with us. We never hold your account hostage.
Do you work with businesses outside Sydney?
Yes. We're based in Chatswood in Sydney and work with clients across Australia. Google Ads is location-flexible, so we can target one suburb, a whole city, or the entire country.
What's included in the management fee?
Account setup or audit, keyword and audience research, ad copy, conversion tracking, negative keyword management, ongoing optimisation and regular reporting. If landing page work is needed, we'll scope that separately so you know exactly what you're paying for.
Get started
Want Google Ads done right?
Send a quick enquiry and we'll get back within one business day — or get a fixed quote right now.