Most businesses don't have a Facebook ads problem. They have a wasted-spend problem: money going to the wrong audiences, boosted posts that measure likes instead of sales, and reports that never quite explain where the budget went. Meta advertising works, but only when someone runs it deliberately.
Core Creations manages Facebook and Instagram ads for Sydney and Australian businesses end to end: strategy, audiences, tracking, creative direction and the weekly testing that actually moves results. One accountable team runs your account, you own everything, and every dollar of spend is tied back to an outcome you can see.
What Meta ads management actually involves
Meta ads are more than a boosted post. Getting results means setting the right campaign objective, building and refining audiences, installing clean conversion tracking, and testing creative until you know what works. Skip any of those and you're paying Meta to guess.
Our management covers the full cycle:
- Account structure and campaign setup on your ad account
- Audience research: interests, lookalikes, retargeting and exclusions
- Meta Pixel and conversions API tracking so results are measured properly
- Creative direction and ongoing A/B testing of copy and visuals
- Weekly optimisation, budget reallocation and plain-English reporting
Why honest reporting matters more than screenshots
The easiest way to look good running Meta ads is to report on reach, impressions and engagement. They're big numbers and they mean very little. We report on the things that pay your bills: cost per lead, cost per sale, and where your spend actually went.
If a campaign isn't working, we'll tell you and change it, rather than dress it up. That's the difference between advertising and just spending.
What Core Creations delivers
You get a single accountable Sydney team, not a rotating cast of juniors. We build your campaigns on your ad account and your Business Manager, so you keep full ownership from day one. If we part ways, everything stays with you.
We also give you a fixed management quote before starting, and there's no lock-in contract. We'd rather keep earning the work each month than trap you in an annual deal.
What we won't do
We won't promise a guaranteed return, because no honest advertiser can control Meta's auction, your market or your offer. We won't run your budget on autopilot and call it management. And we won't pad reports with vanity metrics to look busy.
If Meta ads aren't the right channel for your business, we'll say so, and point you toward search, SEO or web work that fits better.
Not sure what you need?
Build your quote in under a minute, or leave your number and we'll call you.
How much do Meta ads cost in Sydney?
There are two costs: your ad spend (paid to Meta) and our management fee. Ad spend depends on your goals and market, but most small-to-mid businesses start meaningfully from around $1,500-$3,000 per month. Our management fee is 15% of ad spend, with a $750 minimum per month — simple and easy to budget for.
How long until Meta ads start working?
Meta's system needs data before it optimises well. Expect the first couple of weeks to be learning and testing, with clearer signal by weeks three and four. We're honest about this up front rather than promising instant results. Anyone guaranteeing overnight ROI is guessing.
Is there a lock-in contract?
No lock-in. We'd rather earn the next month than trap you in a 12-month agreement. You can pause or stop with reasonable notice, and you keep full ownership of your ad account and everything in it.
What's included in Meta ads management?
Account and campaign setup, audience and creative strategy, pixel and conversion tracking, ongoing testing and optimisation, and plain-English reporting that ties spend to results. Ad creative production can be included or scoped separately depending on what you need.
Do you work with businesses outside Sydney?
Yes. We're based in Chatswood and work with clients across Australia. Meta ads are managed remotely regardless, so location isn't a barrier. We also build local suburb pages if you want a stronger Sydney footprint.
How is this different from boosting posts myself?
Boosting is the blunt version of Meta advertising. It optimises for engagement, not sales or leads. Proper campaigns use the objectives, audiences, conversion tracking and testing structure that boosting skips, which is usually where wasted spend disappears.
Get started
Want Meta Ads done right?
Send a quick enquiry and we'll get back within one business day — or get a fixed quote right now.